Your CRM, with an agent already working it.
HubSpot and Salesforce store your pipeline. They don't research leads, chase stale deals, or clean up bad data on their own — an agent layered on top can.
Your CRM stores the pipeline.
Your reps still clean it up by hand.
Reps spend hours a week on CRM hygiene — updating stages, logging calls, chasing missing fields — instead of selling. Native workflow rules only fire on exact triggers and can't judge whether a deal is actually stale or just moving slowly.
Fire on triggers. Never judge context.
A workflow rule can flag a deal untouched for 14 days — it can't tell you whether that's actually a problem.
- Flags every stale deal the same way, context-free
- Can't research a lead or enrich a record
- Data hygiene still falls on the rep
Reasons about the record before acting.
Reads the deal's history and context, decides what's actually stale versus just slow, and acts accordingly.
- Flags stale deals with a reason, not just a timestamp
- Researches and enriches leads automatically
- Keeps records clean without a rep doing it manually
An agent layer on top of
the CRM you already use.
Not a replacement for HubSpot or Salesforce — an agent that works inside the CRM you already run your pipeline on, handling the research and hygiene work your team currently does by hand.
- Agent integration with your CRM — HubSpot, Salesforce, or custom
- Lead enrichment and research automation
- Deal-hygiene monitoring and stale-deal flagging with reasoning
- Reporting on what the agent touched and why
Fixed price,
scoped to your pipeline.
Cost depends on how many workflows the agent handles and how many CRM objects it needs read/write access to.